Ninecamp Ventures, a new generation food and beverage firm, has raised $2 million (Rs 16 crore) in its seed round from notable angels and non-institutional investors.

The funding round saw participation from a cohort of esteemed investors, including Mohit Gupta, Gaurav Gupta (former Zomato co-founders), Varun and Ghazal Alagh (founders MamaEarth), Vikram Chopra, Ruchit Agarwal, Mehul Agrawal, Gajendra Jangid (founders Cars 24), Vir Das (comedian, actor), and Divine (musician), Atul Singh (ex-chairman, Coca-Cola Asia Pacific), Dharmil Sheth (co-founder, PharmEasy), Utsav Somani (ex AngelList), Ritesh Kumar (managing director, DS Group), Aaditya Mittal (founder, Punnya).

The funding will be used to further expand its brand portfolio,  onboard talent, acquire prime real estate, and invest in research and development for innovative concepts and products.

Ninecamp was founded by Chaitanya Mathur, It plans to create brands that align with the evolving market and the aspirations of Indian consumers. The firm envisions introducing a new wave of experiential dining with a key focus on global standard offerings – in product, service, design, and ingredients, crafting brands for India and from India.

In April this year, the firm launched its first restaurant, Marièta, a Latin American-inspired restaurant and agave-forward bar, at Two Horizon Center, Gurugram.

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