Goat Brand Labs has raised $21 million in debt and equity from investors including BlackRock, Mayfield, NB Ventures, and others. The new funding is raised after the gap of 2 years .

Company added that the round will be closed at about $30 million. The new funding will be used to fuel the growth of its portfolio brands such as Chumbak, trueBrowns, The Label Life, Pepe Jeans Inner Fashion, Voylla, Petcrux, and Nutriglow.

GOAT is a marketplace roll-up platform that acquires direct-to-consumer (D2C) brands and scales them with its expertise. The company has around 19 subsidiaries under its portfolio.

The company revenue grow as loss also grow According to the company’s co-founder Rishi Vasudev, it is all set to hit a profitable revenue of over Rs 500 crore ARR in the next 9-12 months.

GOAT Brand Labs had raised $87 million in total before this round. As of the last funding round, Tiger Global was the largest external stakeholder followed by Flipkart and Mayfield India.

The funding in e-commerce roll up space saw a sharp decline in the past couple of years when compared to the 2021-22 period.

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